Going Nowhere, Fast: Why Objectivity and Efficiency are Not Enough

Going Nowhere, Fast: Why Objectivity and Efficiency are Not Enough

For our clients and partners in the social sector, the tension between objective efficiency and subjective social good is felt every time they’re asked to calculate the ROI of a person no longer sleeping in the cold or the economic impact of community solidarity. It’s not that such returns don’t exist, it’s that they fail to capture virtually any of what actually makes such work important.

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“Just Trust Us”: 4 Reasons Nonprofits Must Embrace Data-Driven Impact
Measurement, Data analytics, Contextual intelligence Felecia Maxfield-Barrett Measurement, Data analytics, Contextual intelligence Felecia Maxfield-Barrett

“Just Trust Us”: 4 Reasons Nonprofits Must Embrace Data-Driven Impact

Nonprofits need to focus on why they do their work. This is impact, and this is where movement and inspiration exist. The "why" is created when nonprofits are able to share stories informed by the narratives their beneficiaries tell and the data found in the services they provide. 

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